Dive Summary:
- Nigel Goddard, a professor at the University of Edinburgh’s School of Informatics, is working with a multi-year research program called the IDEAL Project, which will use sensors to monitor how Brits use energy on a device-by-device basis.
- Subjects will receive text messages that notify them about their energy use and recommend behavior changes.
- Goddard expects that some participants may experience energy savings of up to 20%.
From the article:
"... Then they’ll use another cutting-edge technology--natural language synthesis--to generate automatic text messages that give people feedback about their energy use. A text message might read, “Last week you spent £10 on hot water for showers, if you reduced your average shower time from 15 minutes to 12 minutes you could save £100 per year.” Over time, they can tweak the kinds of messages they send to make them as effective as possible. ..."
