Dive Summary:
- Salt River Project (SRP) has given preliminary approval for a $1 million donation to help produce the 2015 Super Bowl in Glendale, Arizona.
- The utility is still seeking more details no the financial workings of the sponsorship, including potential benefits associated with game revenue.
- SRP's board must still approve the initial recommendation and plans to do so on Monday.
From the article:
The Arizona Republic says the initial recommendation given Thursday still must win the full vote of the board at a meeting scheduled Monday.
Some consumer advocates are questioning the value and need to help the National Football League to produce its marquee event.
SRP’s $1 million donation will be made to the Super Bowl Host Committee. That’s a nonprofit organization set up as a liason between the NFL and the host region. ...
